Honda Battle of the Bands #HBOB
ROLE: SOCIAL MEDIA + PR DIRECTOR
Spearheaded global social media strategy that drove #HBOB to a Top 5 Twitter topic
Led social media + PR teams, directing both during the Invitational Showcase
Managed 50+ media throughout the Georgia Dome
Drove national + multicultural media coverage with the New York Times, ESPN, The Undefeated, and more
PR News PR People Awards Social Media Professional of the Year (National Finalist)