THE CULTURE CONNEXTION The Culture Sets What’s Next con·nex·tion | \ kə-ˈnek-shən The act of being conneCted to the culture and what’s next. WHAT WE DO THE Culture is the creative director of pop culture Diversity is not a TREND. It’s the TRUTH. WE DIVE DEEPER THAN data TO GUIDE BRANDS TO PARTNER WITH PURPOSE. WHAT'S NEXT NOTHING MOVES WITHOUT THE CULTURE From the biggest WAVES in arts and entertainment, to emerging industries, civic impact, and purpose. the culture is the CURRENT. Featured Nov 17, 2025 Art, Beats + Lyrics Nov 17, 2025 AMERICA’S DOPEST ART SHOW Nov 17, 2025 Mar 11, 2019 Kenny Smith NBA All-Star Weekend Experience Mar 11, 2019 NBA ALL-STAR WEEKEND Mar 11, 2019 Mar 10, 2019 MEZZ BRANDS Mar 10, 2019 BREAKING BARRIERS IN CANNABIS Mar 10, 2019 Mar 9, 2019 City of Chicago / CDPH COVID-19 Response Mar 9, 2019 CHICAGO’S COVID-19 CRISIS RESPONSE Mar 9, 2019 THAT WORK